According to the source brand
Brand based on the source can be divided into private label brands, foreign brands and brand graft. Own-brand business is based on the needs of their own creation, such as Honda, Dongfeng, permanent, Motorola, Quanjude, and so on. Refers to foreign brands through franchising, mergers, acquisitions or other forms of the acquired brands. For example, Unilever's acquisition of Beijing, "Core Pacific" brand in Hong Kong Disheng trademark brand acquired by France ST Dupont. Grafting major brands through joint ventures, cooperative way with the formation of two brand new products, such as the Island - Liebherr.
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