Creative design and brand identity

"Brand identity and creative design" can be said to be the brand logo design team a complete tool kit, whether it is to create a new brand logo, or a re-activation of the existing brand identity, can benefit from. The book version of the Second Amendment, to do a comprehensive update, and fully reflect the latest industry trends, brand identity creative explanation of the basic elements of design, as a team to explain the scientific process; book also shows the number of world-class Brand identity of the case, suggesting that they get what is the brand effect.

Yi Lina Wheeler application of a dynamic process to help business performance of their brands. Her clients include those who embrace the future leaders of corporations and foundations. Wheeler and strategic Cehua Shi, designers and managers, seizing every opportunity to create a brand, provide an attractive consumer experience.

Wheeler often to each company's management and design team, as well as professional designers and design students of the University address. She introduced a brand building elements, analysis of trends in the brand, brand building and innovation and commercial success linked.